About us
Building products is hard. We've been there.
Product work is messy, fast-moving, and full of tough decisions. We’ve built, launched, scaled, and stumbled—more than once. That’s why we don’t offer theory. We offer what works.
Chovik is a product consultancy that helps ambitious teams validate ideas, build smarter, and grow with clarity. With over 20 years of experience across B2B and B2C, we bring hands-on expertise to every engagement.
The name “Chovik” comes from the Croatian word for “human.” It’s used to describe someone with strength, skill, and character. That’s the standard we hold ourselves to and the kind of partner we aim to be.
WITH TOP-TIER COMPANIES
Frequently
Asked Questions
Every product is different and every organization is different. That is why we adapt to your needs. Typical engagement looks like this:
🧭 Align Fast
- Quick intro call + fast discovery and diagnostic sprint to align on goals, uncover key problems, and define where to focus.
🛠️ Build Smart
- Clear roadmap + fast execution in short cycles—experiments, prototypes, or improvements. We can embed with your team or run solo.
🎯 Deliver & Evolve
- Review results, share learnings, hand off everything cleanly. Optional coaching or fresh sprints for new challenges.
We specialize in product strategy, discovery, validation, and scaling. While our core strength is in product management, we've worked across B2B, B2C, AI/ML, e-commerce, SaaS, Mobility, Fintech, Healthech, Gaming, Identity Verification, Authentication, Mobile Identity, and telco-tech.
We work with early-stage startups looking for momentum, scaleups refining their strategy, and enterprises needing clarity. If you’re building a product, we can help.
Yes to both. We’re remote-first, but we’re happy to be on-site when it adds value.
You likely do if:
- You’re unsure what to build or how to prioritize
- Your product isn’t gaining traction
- Your team lacks alignment or product skills
- You need external eyes to challenge assumptions or bring structure
(Check out our Build, Scale, and Coach sections for more context.)
We’re flexible. Pricing can be:
- Fixed-scope for defined projects
- Retainer-based for ongoing support
- Outcome-based when tied to specific KPIs
We’re based in Croatia and work with clients across Europe, the US, and beyond. Global collaboration is part of our DNA.
Still
have questions?
